Business Intelligence

Business Intelligence
Business Intelligence

Business Intelligence

Business Intelligence (BI) is a set of processes, technologies, and tools that enable organizations to collect, store, access, and analyze data to make relevant and effective decisions in their operations. business.
Hyperlogy’s BI solution provides leaders with revenue, profit, supply, customer and more business information to effectively support the management and growth of the business.

BI application in banking brings many outstanding benefits

 

The application of BI in the organization brings a lot of benefits to help make decisions and improve work efficiency, including:

  • Make decisions based on accurate and up-to-date data.
  • Improved visibility makes it easier to identify trends, inefficiencies, and areas for improvement.
  • Better planning and forecasting by providing the organization with historical data and insights
  • Increase work productivity by using automated processes
  • Enhanced collaboration makes it easier for teams to collaborate and work together more effectively.
  • Gain a competitive edge by making informed decisions, reacting quickly to market changes
  • Improve customer satisfaction through informed decision making about products and services offered

Business Intelligence application trends

Business intelligence is becoming a new trend with the development of technology and the needs of enterprises in data management and analysis. Some of the new trends in BI usage include:

  • Artificial Intelligence: AI is being increasingly integrated into BI to provide enhanced analytics and prediction capabilities.
  • Cloud-based BI: Cloud-based BI solutions are becoming more popular due to their scalability, cost savings, and ease of use.
  • Self-service BI: The trend towards self-service BI, enabling users to access, analyze, and visualize data is growing and expanding.
  • Data visualization: Data visualization is becoming increasingly important in BI, as it helps to make complex data more accessible and understandable to a wider audience.

Smart RM supports flexible customization

In the banking sector, BI can be used in many ways to drive business growth, improve operational efficiency and improve customer satisfaction such as:

  • Customer Analytics: Helps to better understand customer behavior, preferences, and spending patterns. Through this, it is possible to personalize the customer experience, cross-sell products, and improve customer retention.
  • Risk management: BI can be used to monitor risk exposure, assess customer creditworthiness, and assess potential losses from bad debts.
  • Fraud Detection: This helps banks identify potential instances of fraud by analyzing transactions for suspicious patterns and anomalies.
  • Performance Monitoring: Includes performance monitoring of different business units, branches, and products that help banks make informed decisions about where to allocate resources and how to improve performance.